By Amica - Shapewear Launch

By Amica is a fast fashion brand that caters to both standard and curve sizes, embracing inclusivity in every collection. Over the past six years, I’ve played a key role in transforming the brand’s aesthetic from basic to sophisticated. Starting as a graphic designer, I advanced to senior graphic designer within three years, shaping the brand’s visual identity across various platforms.

On this page, I’m showcasing my work on the launch campaign for By Amica’s shapewear collection—a celebration of all body types, sizes, and ages.